I didn’t intend on taking Convey Personality to a second part, but Chelsey brought me home something…
You know those wet towels they give you after you get done eating chicken wings? She brought me home three packets. First of all because I am messy, and secondly because of the sayings on each of them.
She knows I am a nerd :0)
Keep in mind, this is a new restaurant in the business of selling wings, beer, and experience. In order for a pleasurable experience, a bit of personality has to be conveyed.
They read like this:
- “Our sauces taste good on food. On pants, not so much.”
- “Shirtsleeves can only absorb so much..”
- “If you need more than 3 (of these), use the sink.”
That kind of personality you can’t buy. And honestly, if I am in the mood for wings I will probably go there.
Now the trick is getting your tech startup or website to convey the same personality. That’s a bit tougher to do.
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