Meetings are a waste of time. I can’t stand them unless they are well run and have very clear objectives set forth. The problem is they are crucial to business success. How else are you going to sell your product or service, gain new clients, or find investment if you don’t physically meet with someone?
In the Meetings 101 article series, I am going to show you how to get in front of people, perfect your elevator pitch, set goals, ask for meetings, and ultimately – close deals. Over the last year, I personally have been trending about a 90% close rate as long as I get in front of a client. That means that approximately 90% of the time, I will make money from a meeting or an interaction. I’m not bragging, it’s just something that I have gotten good at.
These are some of the things I am going to go into greater detail about:
- Prospecting – Finding Clients and Customers
- Approaching a Potential Client/Partner
- Mastering your Elevator Pitch
- 5 Tips For Successful Following Up
- Requesting a Meeting/Lunch
- Setting Up Goals For The Meeting
- Preparing For The Meeting
- Closing the Meeting
- Following Up with the Client
- Asking for more work
Ultimately, the idea for this article series came from the thought of setting goals for every interaction you have with a potential client or partner. Then it occurred to me that goal setting was just a small part of the bigger picture in general. Hence, Meetings 101!
If you can think of anything else you would like me to talk about, let me know!
- Jason Drohn
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yeah, Meetings suck, but are often very necessary. I find that by forcing myself to only have so much time per week for meetings makes me think more carefully about maximizing their usefulness
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Cyrus – Thanks for taking the time to comment! Meetings are terrible, especially if you don’t get paid by the hour. And even if you do, the long ones are terribly boring. But you hit the nail on the head – you have to maximize their usefulness..
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